Retail 2U makes retail catalogues available on the mobile phone.
Benefits to the User:
- Retail catalogues are centralised in a 'one stop shop' for products and sales. These can be accessed on the go.
Benefits to the Retailer:
- There are 19 million mobile phones in Australia and about 6 million of these (smart phones) are capable of using the 2U software; that is immediate access to 6 million customers (when available on their phones) before a catalog is printed on paper.
- Over the next 5 years smart phone penetration is expected to be near 100%.
- Costs of printed catalogues could be reduced as smart phone penetration increases.
- Reduction in back office costs for planning, distribution and wastage (undelivered items) of catalogues.
- The customer will be able to revisit the catalog at will, rather than placing it at the bottom of a 'cocky's' cage.
Benefits to the Environment:
- Reduced paper consumption.
- Reduced rubbishing of the environment by used and unused catalogues.
- No greenhouse effects from the production and distribution of catalogues.
To find out more about R2U please click here to email us at R2U
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